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Tommy baker momentum 1% rule

44 Undeniable Ways to Build Momentum, Get Off The Sidelines and 10X Your Results

By | Entrepreneurship, Lists
Reading Time: 11 minutes

44 Undeniable Ways to Build Momentum, Get Off The Sidelines and 10X Your Results

Momentum, we’ve all felt it.

When we have it, we’re on top of the world —laser focused, on fire and getting our most important work done on the regular with less friction. We’re experiencing more peak emotional states and all of life seems to come together with more flow, fun and peace.

But how often do we actually live in this place? For myself and my clients —we aim to manufacture and create these periods of momentum as much as possible.

Here’s what I’ve experienced:

Many people wait for an external reason to feel in momentum, but don’t do what the masters do: they create momentum every single day. Instead of waiting, hoping and praying for something to happen —they make it happen.

In this post, I wanted to share the 44 ways I’ve found to build insane levels of momentum, get off the sidelines and create internal levels of fulfillment —with the achievement to match.

1. Do it now —every moment you wait is one where fear takes a grip on your dreams.

Waiting on the bold decision you know you must make and giving in to fear, doubt and uncertainty is a surefire way to drain all of your momentum. What are you waiting for?

2. Visualize yourself in 3 years and nothing has changed. Take yourself through your day —how does that feel?

This technique is one of my favorites to create urgency and use future regret today. Be intentional and take yourself through every moment of the day.

3. Take yourself one year from today and you’ve had the best year of your life. What is the one thing you had to do?

On the flip side, part of momentum is being pulled by what we do want. Often, we attempt to stack 19 bold moves when all we needed was the catalyst to create the domino effect we’ve been waiting for.

4. Break your vision into the next quarter —set 90 day targets that are vivid, specific and measurable.

It’s hard to create momentum when you can’t see your targets. I’m all about big visions —but then chunk those down to the next 90 days for higher levels of urgency. We do this in The Integration Experience audio training.

5. Dream big, start small. Break everything down to the 1% in front of you and create progress.

Once you have your 90 day targets —identify the core processes and action steps to bring these to life. Smaller is better as complication leads to avoidance. This system is detailed in The 1% Rule.

Tommy baker momentum the 1% rule6. Get off the couch, stop consuming —and start creating.

You won’t create momentum binge watching Netflix for the third straight day. You won’t create momentum watching a 24 year old live out his dreams on the field of play. Consuming the right information can be powerful —but what are you creating? Do more of that.

7. Fall in love with structure, routine and discipline. These create freedom —and the peace of mind of knowing you’re on track.

The more you can stack your day with your high priority actions, set ruthless boundaries and double down on your discipline —the more freedom you’ll have.

8. You don’t need another ‘system’ or ‘hack’ for getting your important work done: you need to make it a non-negotiable commitment.

People are obsessed with productivity systems —but they miss out on the most important part: tapping into their why. When you do this, you’ll never need motivation again.

9. Be willing to execute on your vision regardless of thoughts, feelings, emotions and moods —otherwise, you’ll lose.

The amateur waits to feel like it to move their dreams and desires forward. Unfortunately, this will never last and create powerful results. The professional executes regardless…knowing this creates the feelings most are sitting on the sidelines waiting for.

10. Passion, enthusiasm and positive energy are incredible —but without skill acquisition, you’re just another talker.

These ingredients are the launchpad to get started, but they’re not enough. Tons of people get excited, then do nothing. There are many people living purposefully who are still stuck. Identify the core skillsets you’ll need to amplify your value to the marketplace.

11. Own the first hour of your day and stay on Airplane Mode. Don’t stop until your “ONE” thing is done.

If you’re not willing to do this —you’ve already lost. Your attention is your most prized asset: own it, nourish it and protect it with everything you’ve got.

Tommy baker 1% rule12. Take non-emotional inventory of your life —look at the data and treat it as a scoreboard of where you find yourself today. What are you gonna do about it?

The first step of transformation is getting clear about where you are —without emotions. Why? Because emotions create narratives that aren’t always based on data and facts. Get clear and be willing to own where you are…even if it sucks.

13. Stop telling yourself you don’t have time —this is scarcity thinking and a terrible place to operate from.

Tons of people discuss financial abundance mindsets, and yet operate in complete time scarcity. Creating from this place means you’re always scattered and never grounded.

14. You can give value, but if you’re not willing to openly receive —you won’t be compensated at your worth.

Trust me, I’m a relentless giver. What I realized was giving without receiving leaves you broke, exhausted and wondering why it’s not working. Be open to receive and own your worth.

15. Stop doing $12/hour tasks in your business —unless you want to drain energy for the important work.

For my solopreneurs, business owners and entrepreneurs: quit it. You’re doing the work because you can…which is a terrible framework to operate from. If you’re doing all the remedial work in your business, you’re going to wake up hating it one day —there is too much talent available for cheap for you to keep doing this.

16. Stop waiting to feel ‘ready.’ You won’t ever feel ready to invest in yourself, launch the platform or hire your first employee.

You’re not where you want to be in your business because you haven’t made the key here. You aren’t where you want to be in your growth and results, because you’re unwilling to invest in yourself. Stop waiting! Momentum is bred from owning a powerful challenge in our lives.

17. Create ruthless levels of urgency and compress your goals by 75%. Urgency drives focus and focus drives execution.

If you think it’s going to take a year, guess what? It’s going to take a year —or you may never do it. Your current capacity and mindset are extending your goals and targets out because fear is winning. Compress the timeframe and start today.

18. Stop hanging out with people who gave up on their dreams telling you to do the same.

You know you’re in the wrong tribe when you declare your dreams and desires and they call you crazy, lost, to “get real” and stop playing around. Find a new tribe and never look back.

19. ‘Hustle’ is overrated —if you do it right, you can create a day’s worth of production before noon every single day.

If you’re working 16 hours a day, you’re doing it wrong. I love the enthusiasm behind intensity, and I’m someone who seems to hustle. But there’s a difference between hustle for the sake of hustle and purposeful work. I teach a system where before Noon you can create a week’s worth of growth and results.

Tommy baker resist average academy20. Free time is not freedom, and open space on a calendar leads to mindless priorities. Fill your day with what matters.

“But Tommy, I’m a free bird, a free spirit…I started my business to have complete control of my calendar.” This is why you’re stuck: free time is not freedom. Free time is anxiety, stress, scrolling social media and focusing on how much distance you have between where you are now and your big targets. Until one day, you quit.

21. On that note, if it’s not on your calendar —it doesn’t matter to you. Schedule it and commit.

Not much else to say here. I always get pushback on this —from people who tell me they don’t need a calendar. Again…this is why you’re not maximizing your potential and spending all of your time and energy on useless busywork.

22. Celebrate 7 wins every single day. Focus on your growth instead of how far you’ve got to go.

I don’t care if you had the hardest day of the month: find the wins. This trains your awareness to focus on what’s working instead of the challenges. Pull out your journal every day and identify the places you stepped into your courage and owned your value.

23. Make fast decisions —based on who you’re becoming. Indecision is a dreamkiller and leads to paralysis analysis.

If you want to kill your momentum, obsess over research, paralysis analysis and overthinking. You already know what to do…now do it. Start with the small things that are consuming your mental real estate —and build your muscle to make fast, powerful decisions and deal with the consequences.

24. Ship before you’re ready. Launch before it’s done. Say what needs to be said —do it now. Or else you’ll live in regret.

Newsflash: you will never feel ready to make a bold move. It will never feel like the perfect time. Instead, create these by stepping into it now.

25. Stop creating problems you haven’t earned the right to have. You don’t need to figure out how to ‘scale’ —you need a sale.

“But Tommy, I want to make sure I have a strategy too monetize.” WTF!? Someone once told me this about a YouTube project and commitment —yet hadn’t made two videos. They were stuck in a problem they frankly hadn’t earned the right to have —which is common. Earn your challenges…in this case, they had to ship 100 videos.

26. Your worst case scenarios are bullshit. There is ALWAYS another dead end job waiting for you.

Stop clinging on to the things that are causing you pain —simply because they’re known. There’s always a crappy job with a boss you hate, a toxic relationship, an environment you can’t wait to escape from. Fall in love with the unknown and honor your desires.

27. On that note, fear is your compass. What terrifies you is exactly what you should pursue.

Fear, resistance and doubt are all feedback mechanisms to let you know you must take the next step.

28. No one is going to discover you. Oprah isn’t going to build your career. Are you willing to discover yourself?

Our culture’s obsession with the overnight success and being discovered on Starbucks is killing so many people’s ambitions and willingness to execute. No one’s going to discover you. Oprah is done building careers. And when you look closely enough: you realize overnight successes took a decade of consistency.

Tommy baker resist average29. There are no shortcuts to mastery. 10,000 hours are 10,000 hours. Want it, or don’t even start.

Your obsession with shortcuts is why you’re not succeeding. Everyone can get started. Anyone can sign up for a marathon,  launch a business and declare their book. But what happens next? There is no substitute for reps, reps and more reps.

30. If you’re not willing to put money on the line, you don’t want it bad enough. Plain and simple.

It’s not the money itself —it’s what the money does: command our attention, focus, and priorities. You better be putting something on the line.

31. No decision happens in a vacuum. By saying “yes” to a crappy opportunity, client or relationship —you say no to the life changing ones.

You said yes to the client that’s completely out of alignment —you’re saying no to someone who is. Trust me, every time I go against my instinct on this…I beat myself up later. Once you have clarity on your North Star vision, make decisions in 100% alignment with serving it.

32. If you were serious about your goals, there would be real world proof of you moving forward on them every single day.

Just being honest here: this is a wake-up call for the talkers. There’s way too many people talking a big game, yet doing nothing and wondering why they can’t seem to create momentum.

33. Distraction is usually an avoidance mechanism for the pain of untapped potential —the average American watches 34 hours a week of TV.

The 34-hour number is astonishing —that’s a full time job going to distraction. I’m not saying don’t consume entertainment —but don’t become a slave to it. Social media, like anything…is a tool. You can use it to grow, or stay stuck. When you seek distraction, be aware of what’s really  happening.

34. “I’ve spent a lot of time on this” is a terrible excuse to keep going. Sometimes quitting is the best option.

You hate law school, yet stay with it because you’ve invested a ton of time. You hate your current job, but choose to keep going because it’s been 5 years. Are you serious? This is a terrible way to stay anchored and wake up a life we can’t wait to escape from.

35. Your ability to manage your emotional resilience will dictate your capacity to grow and expand.

All change is emotional. Leaving the safe havens of your comfort zone means you’ll be brushing up with your emotional edges —learn to navigate these. Consider this a crucial practice on the path to your biggest dreams.

36. If you think success means eradicating problems, you’re in the wrong game. The most successful have bigger and bolder problems to be challenged with.

The bigger you grow, the bigger problems you’ll have: this is the game of life. Whats separates the intern from the CEO is the level of problems they deal with —as Dean Graziosi said on the podcast: seek bigger problems.

37. On that note, a comfortable life is one where there’s no pending challenge on the horizon that you’re being pulled by. This is when life becomes grey and dull.

There is nothing worse than being shackled by the comfortable life with no exciting challenge on the horizon. This is the hardest place to create from, and where momentum feels like a pipe dream.

38. As you grow and achieve results, you need MORE accountability —not less. Your blind spots get smaller as you succeed…but 10X more costly.

“Tommy, I’m all good now.” If you say this after you’ve experienced growth and success —you’re going to lose. The master understands their blind spots get smaller (and thus, harder to see) as they grow. At the same time, they become more costly.

39. Death is the greatest motivator and focuser on the planet. If you’re lacking urgency, go to your cemetery and soak in the energy.

It shocks me how many are unwilling to face this beautiful part of our existence. Death wakes you up and compels you and I to drop the bullshit excuses in the way. It reminds us what really matters.

Tommy baker momentum40. On that note, don’t wait for a crisis to compel you to change. It’s a great place to transform from —but also the most painful.

The on-your-knees moment is a great place to change from, but don’t wait for. Refer back to #2 on this list to visualize yourself in a place of crisis —and choose something new today.

41. Do it now, do it now, do it now! Move cross country. Take a chance. Pack the family in the RV. Book the trip. There may not be another chance. There may never be tomorrow.

Please, please, please —do it now. The adventure you want to take, the podcast you want to launch —the conversation with your children you want to have. Be willing to live courageously even when it doesn’t make sense. It’s your time…right here, right now.

42. Lower the bar on gratitude. You do realize you have the ability to see, to feel, to experience the gift of life —and your ‘problems’ are what others would write a BLANK check for.

Your heart is beating. You’re able to take the next breath. You can likely walk, see, touch and experience this incredible life. You likely live in a country where you can express yourself. Momentum comes from a deep place of gratitude —always start here.

43. If you’re not tapping into your vision once a day, it doesn’t matter enough to you.

If you have time for Instagram —I hope you have time for your dreams. Even for 5 minutes a day: tap into the future vision of your life. The experience, the feelings, what surrounds you. This becomes your compass to guide you through the day.

44. There is no loss in going for it. Be willing to dare and the world will open up the doors you can’t see right now. But it won’t happen when you have one foot in and one foot out.

When you have 4 escape plans —you’re not all in. When you have Plan B’s and C’s and D’s…you’re one step away from quitting and moving on. Be willing to put everything on the line. You will never regret playing full tilt. You will never look back thinking you went after your desires with too much intensity. It’s time to triple down, cut off the escape plans —and go all in on you.

44 Undeniable Ways to Build Momentum, Get Off The Sidelines and 10X Your Results

Well, there you have it: some of my biggest ways to create momentum and take ownership of our lives. Because you are here to thrive and create the life of your dreams: whatever that means for you.

Remember: putting yourself out there on the path of growth will demand tremendous courage —but that’s exactly what we’re here for.

Which one connected with you? Comment, share and like this post if it resonated with you!

tommy baker leap of your life

When Radical Change Requires Radical Change

By | Advice
Reading Time: 8 minutes

NOTE: I also did an audio version of this post, which you can listen to on the Resist Average Academy podcast about when radical change…requires radical change.

When Radical Change Requires Radical Change

There are moments in our lives where we have a clear fork in the road: we let go of who we’ve been, stepping into the unknown —or we sink back into the familiar, even if it’s painful.

Make no mistake: these are inflection points in our lives where everything can change. If we’re open, ready and willing. These are the moments where your head and heart are in a winner take all tug-of-war. You know what to do, and yet like a conniving snake —fear starts to take a stranglehold on every part of your body.

Every moment that passes from here on out is a missed opportunity of a radically different life. Deep down, you know this —and the pain of untapped potential starts to rot you from inside. You carry on the conventional path, the one someone else wanted for you, at the expense of the Man or Woman in the mirror.

Time passes, and you’ve become a cynic to your own dreams. You see the world as a dangerous, lackluster place. You have lost your life force. The dreams you experienced in 4K HD color are now black and white. There is no color, and apathy is the drug of choice.

You are the walking dead, the masses quietly living in desperation. You can’t stand the face in the mirror, let alone spend quiet time alone. Distraction is your method of numbness: watching others live their dreams on movie screens and fields of play connects to the spark you used to have. Until the dopamine runs out, and you’re left with yourself once again.

You wake up years down the line and feel the burden of an unlived life: bags under your eyes representing the shackles of regret, shoulders slumped after years of being pummelled by the inner critic inside of you. This is pain, this is your reality.

Or is it?

I’m here to tell you: it doesn’t have to be this way. There is another world out there for you, too. There is always a choice. There is always an option. And sometimes radical change in our lives requires…well, radical change.

It requires a blowtorch, not a candle.
It requires a chainsaw, not a scissor.
It requires going all in, not merely dabbling.

In this post, I’m going to deep dive into the moments where radical change is required….for radical results. I’m going to share four tools that have completely shifted my ability to make bold decisions, and do it now.

This is not for the faint of heart, and if you’re easily triggered or offended —not for you.

But I’m here for the truth, and I hope you are, too.

radical change requires radical change Tommy bakerThis Isn’t Working…What Now?

This isn’t working. You hear these voices during your morning commute, in the midst of a warm shower, or on the airplane as you level off at 37,000 feet —when you finally have some time to think.

Something has to change, you think to yourself. In the moment, it feels right. You’re not lacking clarity in this place. But then you stop yourself, asking:

But how am I going to do it?
It doesn’t feel like the right time.
I should be grateful for what I have.

And slowly, you begin to convince yourself. You talk yourself out of making a change, fear slowly takes over until you get back to your logical brian and distract yourself out of it.

These are whispers of wisdom, and not heeding their call is a dangerous game.

Because as time passes, the whispers grow in force —becoming louder as they raise the stakes, begging for your attention to do something. Anything. Time will pass, and what started as a whisper becomes a loud voice, a yell, a top-of-the-lungs moment:

This is crisis, this is the universe putting a stick in the middle of your life’s wheel.

But again, it doesn’t have to be this way. Let’s dig into a toolkit you can rely on during these moments to ensure you don’t miss them. And most importantly: to ensure you don’t wake up with regret and thinking what could have been.

 

Radical Change Tool #1: Reverse Visualization

If you’re here, you’ve likely heard of the practice of visualization: creating mental movies of the blissful future you’d like to experience. Whether landing a big business deal or finding the love of your life, visualization can be a powerful practice to shift your awareness towards what you desire.

But I’ve also been obsessed with a powerful tool I’ve taught to countless clients and in my seminars, programs and on the podcast: reverse visualization.

Here’s how it works: take your current circumstance, problem or situation in life that is causing you stress, anxiety and pain.

Hold it in tight, and then use your mental energy to visualize the following:

You wake up 5 or 10 years down the line and you didn’t do it. Whatever you know you need to change now, never happened. You’re in the same place but much, much worse. You’ve had to live with yourself during all these years knowing what to do —but not bringing it to life.

What does this look and feel like?

Don’t take this lightly: use visualization and the power of your mind to walk through every painstaking moment of your day, the hollow feeling of not doing it.

Because the truth is: if you don’t act, this is how you’re going to feel. If you amplify the painful future enough, today’s bold decision pales in comparison and you give yourself permission to go all in. What seemed “risky” now seems like a no brainer, because your future self is begging you to make it happen.

Tommy baker leap of your lifeRadical Change Tool #2: Quantum Decision Making

95% of people make decisions today based on who they’ve been —which means their re-affirming the past. This leads to predictable results and feeling stuck. Because our past isn’t who we are anymore, there is no option but to stay in a place of paralysis analysis and in a rut.

But what if there was a way to make decisions based on the future versions of ourselves —the person who has already created all of your visions and dreams?

Enter the second tool for radical change: quantum decision making. I’ve been teaching this one for a while now, too —and it has completely shifted my game.

The next time you’re faced with a decision, ask yourself a simple question:

What would the version of yourself who has accomplished your vision do in this exact circumstance?

Personally, I take myself ten years down the line and meet with my future self. Because to that version of myself, it’s a no-brainer. He almost laughs at my indecision. Because he’s stepped up to the plate so many times and put himself on the line, he tells me exactly what to do.

To make this powerful, you’re going to need to have clarity around where you’re headed. Don’t complicate it: you only need some clarity. When you use this tool, you’ll act courageously. Most importantly: you’ll begin to collapse the time for that future self to become who you are…today.

Radical Change Tool #3: Collapse Time for Urgency

There’s a story about entrepreneur Peter Thiel asking people about their 10 year goals. Once the person answers what they’re grand vision and goal is, he comes back to them with a simple question:

How can you make it happen in 6 months? Often —people react by saying it’s too impossible, they need the time, it’s going to take a lot of work, etc.

But here’s why I love this: it follows a universal principle called Parkinson’s Law. This law, in the context of what we’re talking about —is simple:

If you believe it’s going to take yourself ten years, it’s going to take ten years.

Groundbreaking, huh? But we recognize this in our daily lives: we give ourselves a deadline to accomplish a task a week from Monday, and on Sunday night we’re cranking everything out to finish just in time. In my coaching and programs, we set one year visions and then set 90 day targets to accomplish one year’s worth of results in the timeframe.

Think back to the last time you had a real, tangible deadline with negative consequences to not doing it. You made it happen, even when you thought it may be impossible.

Same goes for when you need to create radical change. Time is an illusion, and by forcing yourself to collapse time: you have no time for fear, procrastination, guessing or waiting. You’ve created high levels of urgency and accountability, and it has to be done.

Examples of Radical Change

The moment I went all in on radical change is the moment my entire life shifted. I don’t share the above out of guessing —I’ve used it on myself and countless clients. I’ve spoken about these concepts with billionaires and some of the world’s most successful creators.

But I wanted to share some of the moments I created radical change in life, to give you some context. Here are some examples during the last few years:

1. Cutting out every single person in my social circle and choosing to spend nearly all my time in solitude for one year.

RESULT: I read 100+ books in one year and went down a powerful path of self discovery, getting to know who I am —and feeling fulfilled.

2. Investing $25,000 in myself and my dreams when I had $900 in the account and hadn’t paid rent yet.

RESULT: I completely shifted what I felt possible for me, stepped into my power as a Man and business owner —and created my biggest one day revenue result in business ($50,000) six weeks after.

3. Throwing away my TV and listening to the same audio training 476 nights in a row.

RESULT: Similar to number one, I knew something needed to change. I was consuming powerful material, but nothing was happening. I went deep into a tape by my mentor, Dr. John Demartini —and never looked back.

4. Moving cross country with no plan, no blueprint, no guarantees —but knowing my old environment was eating me alive.

RESULT: The thrill of feeling alive, carving my own path and living in a place I absolutely love. The ability to access nature every day…and meeting my soul mate along the way.

5. Having a 15 second window to meet my soul mate and going all in.

RESULT: I had 15 seconds and every reason not to do it. But at the time, I’d been disappointed by relationships for so long —I chose to create radical change.

What’s Your Radical Change?

Make no mistake: radical change is powerful —and required.

As I said earlier, too often I talk to people who know they must make radical change…but make small, inconsequential decisions.

At the end of the day, the trajectory of our lives is based on hundreds of thousands of decisions we make —some massive, some medium and some that don’t seem like anything. Using the tools above, you’ll now be able to make bold decisions in line with the most powerful version of yourself.

Order The Leap Of Your Life Today!

No more waiting. No more hoping. No more wishing.

Sometimes, there’s a bold leap you and I must take —a decision that radically changed our lives.

This is exactly what you’ll find in my brand new book, The Leap of Your Life: How to Redefine Risk, Quit Waiting For ‘Someday,’ and Live Boldly.

Available now here, on Amazon, Barnes & Noble or your local bookstore. This is your guidebook to use fear as a compass, eradicate regret…and do it now.

Tommy baker the leap of your life

naveen jain tommy baker

5 Lessons Learned From Billionaire Naveen Jain

By | Entrepreneurship, Lists
Reading Time: 5 minutes

These lessons were extracted from a conversation we had with Naveen Jain on the Resist Average Academy podcast, which you can access through the link above.

5 Lessons Learned From Billionaire Naveen Jain

There’s a certain weight that comes with the “b” in billionaire —and recently I had the pleasure of spending 40 minutes with one of them. Naveen Jain is a serial entrepreneur, moonshot thinker and all-around genius of creation. I first saw and met Naveen at Thrive, an annual event put on by Cole Hatter —and a few months later we hosted him on the Academy.

I wanted to share some of the key lessons I learned from this time with him because what I learned went above and beyond the words he said. During the conversation, he was enthusiastic, present and used empowering language. He spoke of solving the world’s most messy problems —including healthcare, our shrinking resources and even traveling to the moon and beyond.

There is no doubt this time spent with him opened my world. I recognized the places I’m limiting myself, and how the greatest thinkers of all time are obsessed with possibility and wonder. It reminded me to tap into my inner child —and to look up in a world where everyone looks down at digital devices.

Here are the 5 lessons I learned from billionaire Naveen Jain you can start applying to your life and business today.

Lesson 1: Energy Creates Value

“Naveen! Are you there?”

“Tommy, Tommy, I’m here! Ready”.

The first lesson I learned from Naveen was about raw enthusiasm and energy for life. Because here’s the truth: my platform is small, and Naveen has been featured on the biggest media outlets in the world. He has all the cash he needs and is one of the most successful entrepreneurs and visionaries on the planet.

And yet, here he is radiating enthusiasm for an interview he’s likely done over and over. Make no mistake: our energy and enthusiasm for our mission and life will dictate the level of value we’re able to create. Because, as I’ve said on the Resist Average Academy Podcast: big dreams require big energy.

Waking up to a mundane corporate gig to do the minimum work required doesn’t require a ton of energy. Aimlessly drifting through life doesn’t require much energy. But building a life around a mighty mission is going to require physical, mental and emotional bandwidth to endure long term.

ACTION STEP: What is your level of energy and enthusiasm for your current life and purpose, and what can you do to level it up?

 

Lesson 2: Never Lose Your Curiosity

Naveen told me a story about being raptured by the moon as a young child —knowing he wanted to go there. But the moon is only the first stop: his curiosity wants to take him to bigger and bolder places.

Curiosity, then, is the spark required to bring our vision to life. Naveen’s work all comes from being obsessively curious: about space, exploration, education, health care and much, much more. You and I don’t need to find our curiosity: it is our natural state. However, as we’ve grown up most of us have lost the unquenchable thirst of curiosity we used to have as other people told us to “get real”.

When this happens, we become less enthusiastic about our lives and we shun a part of ourselves that has always been with us. Often in interviews, people will ask me about finding their purpose. The place I start is simple: pull at the strings of what already makes you curious, and everything will change.

“The day you stop being intellectually curious is the day you die.”

ACTION STEP: What is one topic, interest or activity you used to be deeply curious about and lost?

 

Lesson 3: Billionaires Think Differently

The number one difference between someone like you and I and Naveen Jain is about one thing only: the way we see the world and think about it. Because this determines everything else.

What I learned from our riveting conversation was simply how differently he thinks —especially about challenges and adversity. Even someone who’s primed in positive psychology would struggle with the sheer optimism Naveen brings to the table. For example, he sees every industry crisis as a real-world opportunity to step in a deliver value. When someone tells him “no” —he truly believes he’s closer to a bolder yes.

When we’re looking to create results, we tend to focus on the external: tactics, mechanics and strategy. Instead, we should be focusing on the deep level thinking we’re bringing to the table: this will impact everything we do. And if it’s off, or small-minded —there’s no amount of tactics capable of overcoming this type of thinking.

For most people I coach and train in life and business, their biggest issue has nothing to do with knowledge and everything to do with the way they’re currently thinking about those mechanics. Once we create transformation in their thinking, everything changes.

“If we believe something is impossible, then it becomes impossible to achieve.”

ACTION STEP: A recent time you were thinking small was _____ and the results were _____. How could you have changed your thinking for a better result?

 

Lesson 4: Language Represents Belief

What if?
Imagine.
Possibility.

Early on during our conversation, I noticed the use of his language and how it always came from an empowering place. He must have said imagine 9 times in the first 10 minutes.

I’ve always been fascinated by language, as it pulls the curtains back on our deeply held beliefs and worldview. For example, in my programs and coaching —we specifically don’t use words like “try” “maybe” “I guess” or anything else which may be deemed disempowering or vague.

Here’s why: your spoken word is a creative declaration to the world around you. If you can’t own this inherent part of our reality —it represents a misalignment. A belief is not serving you, or you’re thinking you’re not capable.

You can tell very quickly if someone has confidence based on the language they’re using. As a student of NLP, I’ve recognized the importance of our language: the words we choose, the tone we inflect and body language. Collectively, these determine how we see the world and our place in it.

ACTION STEP: Examine your language for the next 24 hours and identify 3 words you can delete or shift.

 

Lesson 5: If They Don’t Call You Crazy, You’re Doing It Wrong

Have you ever had a bold idea, knowing it was right for you, got excited and told someone close to you —and they shot you down immediately?

We’ve all been there, and it’s why we must be incredibly careful about who we’re seeking feedback from. Because sometimes the people closest to us can shoot down our dreams the quickest. To me, the greatest tragedy is having a spark of enthusiasm over a creative idea, business or endeavor…only to watch it fade when declared to someone else.

This is where the last lesson learned from Naveen Jain comes in: if people don’t call you crazy, you’re doing it wrong. If you’re out there living your best life and pushing the throttle on growth, people will doubt you. If you’re shipping a message near and dear to your heart, the critics will come. Make no mistake, this is part of the game.

“Find something you’re willing to die for and live for it.”

ACTION STEP: Take inventory of your inner circle. Do they support and expand you or contract you?

 

5 Lessons Learned From Billionaire Naveen Jain

So, there you have it. A short conversation led to a complete perspective shift —and I wanted to share these lessons with you to ensure you apply them in your own life and business. If you’re here, it’s because you’re meant for something big and bold, and the pain of untapped potential is something you want no part of.

Which of these lessons connected with you? I’d love to hear it!

89 Ways to Find Your Purpose

By | Lists
Reading Time: 11 minutes

89 Ways to Find Your Purpose

“Tommy, how do I find my purpose?”

This is one of the most common questions I receive at least once a day —through the podcast, on social media or in random conversations.

Here’s the great news: you’re much closer than you think, and often thinking is what’s getting in the way of your truth. But there’s also some bad news: finding your purpose comes with great responsibility. You can no longer conveniently hide behind the excuse of looking for it.

What I’ve found to be true is our purpose finds us when we’re living in alignment and taking courageous steps forward. There’s no direct path, and it’s less about discovering more about allowing.

Allowing your inner truth to shine.
Allowing your curiosity to take center field.
Allowing the power of who you are to be unveiled.

Here are 89 ways I’ve used to help myself and others find their purpose, live a life of alignment and never look back with regret:

1. Find what you’re already curious about and pull on those strings: they contain gold to find your purpose.

2. Try everything — improv, comedy, dance, astronomy, speaking, cooking and go deep enough to know if you love it or not.

3. Go into the woods and don’t leave until your purpose comes to you.

(Thank you to David Deida for this one, and his brilliant work Way of The Superior Man.)

4. Give yourself permission to find your purpose — most people already know but they’re holding back in fear.

5. Take an energy inventory for the week and put a plus sign for anything that lights you up — there are hints in there.

6. Take a “you” day. What do you do, how do you spend your time? Where do you go?

7. Spend more time in activities that make you forget who you are, and where you lose all track of time.

8. Read texts that open up your world, and invite a deeper questioning.

(Some of my favorites include Emerson’s Self Reliance, Marcus Aurelius Meditations, Seneca’s On The Shortness Of Life.)

tommy baker find your purpose9. Train physically and push beyond your edge: there’s peace and clarity on the other side of physical intensity.

10. Create your own life philosophy and a set of principles you want to live by. This practice alone will shift your game in a world where 99% of people can’t answer this.

11. Turn off Netflix, CNN, ESPN or any of the other noise that’s not allowing your purpose to come to the surface. Distraction is a killer in regards to finding your purpose.

12. Spend 3-10 days in meditation, a spiritual retreat and get outside of your comfort zone and watch what happens.

13. Ask better questions, and seek answers to the deepest ones you’ve been asking and watch what happens.

14. Free write every single day for 10 minutes on your purpose and spend the next 365 days committing to it without any expectations.

(Julia Cameron’s The Artists Way has a technique called Morning Pages which is incredible for this.)

15. Go to an experiential training seminar or crucible experience where you’re left with nothing but finding your purpose.

16. Stop trying to find it analytical exercises — your purpose comes from your heart.

tommy baker 1% rule17. Sometimes, you have to stop trying to find it all together and simply surrender. At that moment, a gift will come to you.

18. Go back to when you were a kid and examine the things that you were most curious about — and which ones you miss the most today.

19. Take yourself to ten years from now, and grab a blank piece of paper. Write a letter to yourself.

20. Make a list of 20 things you’re deeply interested in, 20 real world, tangible skills you have — and then connect the dots between these on how you can solve a problem.

21. Imagine you’re giving a commencement speech. You have no time to plan — what is the one thing you’d want to leave the audience with?

22. Hit rock bottom. No, not the most fun way to do it — but sometimes we have to be stripped naked to find our truth.

23. Hire a coach or mentor to help unlock your purpose and ask you powerful questions.

24. Ask 10 people for feedback — and find an easy for them to tell you what they think you’re here to do.

25. Spend 20 hours in a float tank. This alone time will peel back your layers and you’ll get insights you could have never imagined.

26. Watch movies and films that make you question everything.

(Personal favorites include Into The Wild, Life Of Pi, Cast Away.)

27. Just make the decision you’ve been waiting to make. Take the leap, and simply go. No more analyzing, no more holding back…it’s time.

(I wrote an entire book on this, available for pre-order now. Stop waiting.)

28. Shift your environment: get a new office, move from your home and apartment and go somewhere new. Change your city. Do something different!

29. Do one uncomfortable action every single day. This will build your self-confidence and put the reps in as you continue your path of searching and self-discovery.

30. Write your eulogy. Go to your local cemetery and breathe in the lessons from those who have come before us. Now pull out a journal and write down how you want to be remembered.

tommy baker leap of your life

31. Do a daily meditation about your one year vision for the next 30 days. Keep a journal with you and make notes of the common patterns that come up time and time again.

32. Take the pressure off. You don’t need to build a business around your purpose today. But a purposeful life is one decision away.

33. Unplug from all social devices for a specific period of time. Spend this time in solitude and get to know who you really are.

34. Release the past. We all have emotional baggage that is now a heavy burden on taking our next step.

35. Do that one thing you’ve been putting off. The road trip you wanted to take, do it now. The conversation you’d been wanting to have. Just go!

36. Play. Sometimes, the best form of clarity you and I can get is when we don’t take it so seriously.

37. Read this post. It changed my life. It woke me up. I still read it all the time. We have all felt like John.

38. Take the smartphone test. Find your last 10 texts: if 8/10 aren’t inspiring and empowering…you’re hanging with the wrong crowd. Find a tribe designed to uncover your purpose.

39. Study the greats. Transcribe their texts. I’ve done this several times, and it taps into a much deeper part of who I am.

40. Listen to empowering information every single day. Even 15 minutes a day as a student will invite deeper questions, and you’ll begin to discover some truths.

41. Use Reverse Visualization to take yourself 3, 10 and 20 years down the line without you having done anything in regards to your purpose. How does this feel? Urgency creates clarity.

42. Be the Linchpin today. Stop waiting. If you’re an accountant, be the best in the world. If you’re a waitress, deliver 10X the value. Purpose is created when we’re committed to excellence.

tommy baker 1% rule43. Release the ego. Easier said than done: our egos blind us from the truth. Learn to be aware of the times it comes up and stubbornly stops you from doing what you must.

44. Spend an entire day in nature without a phone. Run, hike, climb, use a mountain bike. Explore the land and remember what it felt like to live in possibility.

45. Start something, anything. Start the blog you’ve wanted to start. Document your path of finding your purpose. Inspire someone else.

46. Spend time creating. You’re creative…trust me. Your purpose is your greatest creativity in action. The more time you spend creating, the closer you’re going to get.

47. Read the biographies of the masters. Those who changed industries and lives by stepping into their purpose.

48. Get in tune with your emotions and build your intelligence and resilience. A lack of understanding what we’re feeling blocks us from recognizing our deepest truths.

49. Go to at least one event per quarter in the realm of personal growth, development and/or business or spirituality. Taking time to work “on” you is crucial.

50. Grow 1% every single day. Even if you feel completely off purpose, you can do enough to grow 1%. This builds momentum and creates clarity.

(I wrote an entire book on this, of course…check out The 1% Rule right here.)

51. Get into flow states. These are created by intense focus, presence and the right dose of challenge. When you’re in these…anything is possible.

52. Identify and list your personal values. These are your highest priorities and what you want to be about. What are they? How do you exemplify them? Create a space to answer these questions.

53. Forgive yourself and others. This is a daily practice. The darker emotions of resentment, anger, and aggression will cloud all of your clarity and certainty.

54. On that note, don’t numb your dark emotions. They’re part the human experience…when you feel them, really feel them. But then choose to let them go.

55. Leave your comfort zone at least once a day. You’ll know you are when fear and doubt kick in with an equal mix of excitement. Courage is feeling the fear and doing it anyway.

tommy baker leap of your life56. Take the day off and go skydiving. Get into a boxing match. Create an adventure and tap into primal fear: this is a fantastic way to get rid of your excuses.

(I’ve done the skydiving one twice, both on random occasions. It woke me up and made me feel more alive.)

57. Take a 30, 60 or 90-day challenge. No alcohol. No TV. No fast food. No social media. Something to challenge you…and invite a more aligned habit.

58. Take on an intense physical challenge: a Spartan Race, a 10K, some type of test and adventure. These will open up your world and belief in yourself.

59. Grab a blank piece of paper and ask a simple question: what would you do if you knew you couldn’t fail? Set a timer and write, write, write. Don’t judge it…go!

60. Do Holotropic Breathwork. This is one of my favorite ways to get in touch with the clarity of my purpose…and remind myself what matters.

61. Read the Bhagavad Gita, The Power Of Now, and other classic spiritual texts.

62. Stare in the mirror at yourself and hold eye contact for at least 5 minutes. This is not easy and will challenge you. Then write down what you saw.

63. Study at least an hour a day on the topic of purpose, creativity, passion and living an inspired life. Be the humble student…when something resonates, you’re pulling on the right strings.

64. Don’t do this alone. Invest your physical, mental, emotional and financial resources in a skilled coach, mentor or program to help you tap into your purpose.

(The number one excuse is “I don’t have the money” right now. This is why you’re stuck.)

65. Write your life mission statement. I’ve done this 100+ times. Every time, I get much more clear. Write it, print it out and look at it every single day.

66. Get rid of the relationships in your life that drag you down. You know who these people are: after you spend time with them, you’re exhausted and unmotivated.

67. Start living on purpose now. Do the dishes with purpose. Hold eye contact with purpose. Engage with your partner…with purpose.

68. Journal every single day and celebrate your wins. This will build your confidence and tune your awareness towards what is working…instead of how far you’ve got to go.

69. Stop trying so damn hard. I know, I know. But remember: what you think your version of your purpose is can be the rigidness that holds you back. Finding your purpose is an evolution closely tied to your personal growth.

70. On that note, fall in love with the art of surrender. This isn’t giving up…it’s about letting go with every part of your being.

71. If life isn’t working…great. Go deep into the darkness of your breakdown. Release the identity of who you “think” you are. There is magic in here. Avoidance of pain is true suffering. Facing our pain is liberation.

72. On that note, do the messy inner work of getting to know your deepest corners and places you feel guilt and shame about. Most people never do this and wonder why they keep repeating the same patterns.

73. Get honest! Come on…stop lying to yourself. You already know what to do.

74. Have conversations with other people who have been where you’ve been: Men’s groups, Women’s groups…anything to go deeper and beyond the usual surface area fluff most people engage in.

75. Cut out all distraction. Turn off all notifications. You will never, ever find your purpose in the noise.

tommy baker resist average academy76. Commit to a powerful morning routine every single day. Early on…it won’t make much of a difference. A year from now you’ll be a completely different person.

77. Honor divine timing. Stop trying to control every single outcome in your life. Do the work in front of you, and then let go. This is not your timeline. There are greater forces at play.

78. Read Seneca’s “On The Shortness Of Life.” Read “The Dash” Poem. Watch Steve Job’s Stanford Commencement speech. These are all beautiful reminders of how little time we have left.

79. Close your eyes, and meet the 7-year-old version of yourself. Hold space with them…and then do the same with the 77-year-old version of yourself. Repeat this exercise several times: what would they both be proud of?

80. Deconstruct the greatest moments of your life. Pull out a journal and pull apart the ingredients of what made these so special. There’s gold in there and these will help you find your purpose.

81. Release your emotions…allow yourself to be sad. Cry like there’s no tomorrow. There is clarity on the other side of emotional release.

82. Build your physical foundation. Big dreams and a powerful purpose requires a lot of energy. It’s hard to think big when your foundation is running on empty.

83. Have conversations with people in their 70’s, 80’s and 90’s. They’ve got some life wisdom you and I don’t.

(On that note, Bronnie Ware’s Top 5 Regrets Of The Dying is also a brilliant book to remember what matters.)

84. Remember the miracles happening at every moment. Trillions of cells are dying and growing right now. Your heart is pumping…still. You woke up today. You are here…that is enough.

85. On that note, you are enough. You are worthy. Spending your entire life trying to prove this is exhausting. Own your power. Own your worth.

86. Take yourself a decade or two down the line. Then write down what “you wished you would have known” at your current age.

87. Craft your North Star vision. Have a guiding compass for your life, otherwise, you’ll always be lost at sea and the storms will crush you.

88. Stop overthinking. Paralysis analysis and spreadsheets don’t matter to your purpose. What makes you good at business is what makes you terrible at things like purpose.

89. Allow. Allow your purpose to come through you. This is when you find your purpose. In a moment, you can make the decision to start living it right now, even if you don’t have the full picture.

Find Your Purpose and Pre-Order The Leap Of Your Life!

tommy baker leap of your lifeSo, there you have it —I wanted to share these with you because I am always being asked the same questions around purpose:

How do I find my purpose?
How do I really know it’s my purpose?
What if I don’t know what my purpose is?

This is your life’s journey —and the 89 ways I detailed above are all designed to point you in the right direction to find your purpose.

If you only do a few of these, I have no doubt you’ll create some clarity and momentum that you didn’t have prior.

Lastly, I wanted to remind you that my upcoming book, The Leap Of Your Life is now available for pre-order on Amazon, Barnes & Noble, your local bookseller and on this page for massive bonuses. This book was written for you: to help you identify the bold move in front of you and not just dream big…but live big.

What did you get from this? Post to comments!

tommy baker leap of your life

Don’t Start (The Power Of Playing The Long Game)

By | Advice, Entrepreneurship
Reading Time: 7 minutes

Don’t Start (The Power Of Playing The Long Game)

Don’t start a podcast.

(There are 630,000 of them already.)

Don’t write a book.

(There are 1,052,803 published…every year.)

Don’t launch a business.

(There are 550,000 new entrepreneurs…monthly.)

Here’s the deal:

Don’t do any of these, unless of course —you’re doing it for the right reasons.

Because I’m here to tell you:

The odds are not stocked in your favor unless your idea of success is putting your entire net worth on Red 27 at the roulette table. In today’s post, I’m going to reveal a crucial concept (and centering question) to ensure you don’t wind up being another statistic.

Because if you’re doing what you’re doing for the right reasons, the worst thing you can do is start with a half-hearted approach. But if you do it right and play the long game, not only can you experience the deep fulfillment that comes with sharing your work with the world…

You can experience world class results and be part of the 5% who seek their goals to completion and never, ever look back wondering where they fell short.

tommy baker long gameAnyone Can Get Started, Few Can Endure

I remember standing in a crowd of people in Killington, VT at 4:30AM as thousands of athletes got prepared to attack the Spartan Ultra Beast.

As it sounds, this is the most intense race the Spartan brand puts on:

Around 30 miles of hiking the steepest double black mountains in Vermont for two days and one bone-chilling night. And yet, at the start of the race —the energy was palpable. It was also crowded, the music was blaring, and everyone felt amazing.

This is normal for what happens at the start of any endeavor:

Lots of enthusiasm and excitement, but the truth is:

When you look to your left, and you look to your right —two out of the three (including possibly you) won’t be there at the end of the race. This is true for the Spartan Beast (the pass rate at the time of my race was 15%) and mostly anything else in business and life. As Angela Duckworth, author of Grit says:

“Enthusiasm is common. Endurance is rare.”

So, what does this mean to you?

Don’t waste all of your energy on starting —and don’t celebrate too much. Sure, there is power in making a decision and having the courage to get in the game…

But it’s only the start of what’s going to be a long, hilly and unpredictable path.

Because after you start, you quickly hit the place where 99% of people give up: the messy middle.

Rookies waste all of their energy on starting, while the professional plays the long game.

The Messy Middle Of The Long Game

It hit me at Mile 7 as I wiped another bead of sweat off my face and thought to myself:

This is going to be a grind.

Of course, I already knew this —you can’t have a 15% pass rate on any race and think it’s going to be a walk in the park. Especially knowing how curated the signups are: this isn’t your local 5K.

At Mile 7, the enthusiasm of the early morning fist-bumping EDM music was now a distant and forgotten memory:

I was officially in the messy middle.

Of course I’m using the race as a metaphor, but all of your endeavors will have the point in time you hit the messy middle.

This is where 99% of dreams go to die, and the realization is all the same:

This is going to be hard. Like really hard —like I-don’t-know-if-it’s-worth-it hard.

So, what’s the messy middle look like in different projects, businesses and endeavors?

It’s episode 29 of your podcast when you’re having the worst time trying to make another edit.

It’s 9,200 words in of your book when you’re finding yourself off course with no clarity in sight.

It’s 13 months into your business when you’ve had to fire your first employee —and cash flow is tight.

This is the messy middle, and what you choose next will decide your fate. Because here is where the dabblers and quitters move on to the next idea, project and endeavor.

Only to have the cycle repeat itself.

This is the messy middle, and what you choose next will decide your fate.

Most Success Stories Skip The Messy Middle

I love going to events, and hearing people’s stories of starting, encountering the messy middle —and then experiencing breakthrough. It’s one of the common themes on the podcast: leaning into the guests challenges, doubts and moments of deep questioning.

Except too often at the events I attend, people skip over most of what really matters: the messy middle. Of course, there’s great reason for this: in an 18 minute talk, you can’t possibly explain to the audience what’s really going to happen during the messy middle.

You do your best, of course —but the truth is much more complex than a polished talk could ever create.

And what this narrative does is simplify the messy middle and create an expectation in people’s hearts and minds that it won’t last too long.

But it’s not true, because most of your time in any endeavor will be spent in the thick of your own personal messy middle.

Starting is 5%, the messy middle is 90% and your breakthrough (or achievement) will be around 5%.

Let’s go back to how your fate will be decided.

The Messy Middle Is Hard, And Beautiful

So you may be thinking to yourself: why would I ever want to endure through the messy middle?

In a nutshell: this is where all the magic happens. Specifically, this is where you gain the confidence, skillset and belief that will transcend any “making it” moment on top of the mountaintop.

Most importantly: this is when you discover who you really are.

And trust me: there’s no amount of cold hard cash or shiny toys that will hold a candle to this feeling.

(And you don’t have to trust me, because the research is clear and obvious on what this does for your level of purpose and fulfillment.)

You’re also going to experience all types of breakthroughs during your messy middle: small wins, life-changing ones and everything in between.

So, how do you navigate this crucial aspect of your path? Let’s dig into the four tools designed to help you navigate this part of the path —and make sure you don’t get lost along the way.

Tool #1: Focus On Today’s Step

During the Spartan Beast, there were exhausted bodies everywhere. Men and Women sprawled out and ready to give up. For me, it was very easy to focus on them, and want to rest or slow down.

The first tool is to focus on what you can control today. Often, that’s the most important work in front of you —this step, and the next one.

Personally, as a writer —when I’m in the messy middle of a book, distraction is at its most tempting. It’s easy to focus on anything except the words. But these are the moments that make or break the work, and I focus on my 1,000 words for the day.

In your life, project or goal, what is the one thing you can focus on?

Tool #2: Keep Your North Star In Mind

The second tool is to remember where you’re headed —and why. This is the power of clarity: having a North Star you’re going after. I wrote about this in The 1% Rule: we all must have a North Star to guide us during the tough moments.

All we need are small reminders along the way of the what and the why. If you’ve done the work to know what these are, you’ll be in a great spot during your messy middle.

Every single day, remind yourself of your North Star for at least a few minutes. If you have time to scroll through Instagram, you have time do this.

Tool #3: Smile Through The Process

The third tool to help you navigate your goals and stay committed to the long game is to fall in love with the pursuit. I know this sounds like an Instagram quote, but it’s true:

Playing the long game means you’re going to have to love the process as much as the outcomes, checkpoints and breakthroughs.

Personally and with my clients, I work very hard to shift into a state of gratitude when things get really hard. I remind them that this is when most people quit, and every step they’re taking is cementing their belief, confidence and power.

Remember: there are people who would write you a blank check today to experience the challenges you’re going through. Never, ever forget the power of perspective and gratitude along as you play the long game.

Tool #4: Recharge and Refuel Along The Way

Lastly, it becomes impossible to endure during the long game if you’re not taking care of yourself. What I teach in my programs and coaching is to live at both ends of the spectrum: intense, focused work and plenty of open white space.

If you don’t recover, recharge and re-fuel along the way —you won’t last. We all need a radical self care routine: time for ourselves, being outside, walks, massages, reading a great book, meditating, floating and anything that re-centers us.

Often, this is the last stuff we do until it’s too late. Instead, ensure you are scheduling this work and making it a priority in your calendar.

It’s Time To Get Honest

Before you get started with anything, it’s time to get honest by asking:

Are you committed to this, or are you merely interested? Make no mistake: there is a vast chasm between these two, and 90% of people who start anything are not committed.

Because the average podcast lasts 6 episodes before they fold up shop.

(Don’t let this be you.)

The average book sells less than 300 copies during its entire lifetime.

(Don’t let this be you.)

Most businesses fail to ever get off the ground, and 90% fold up shop.

(Don’t let this be you.)

Are you committed to the long game? I’d love to hear it.

The Leap Of Your Life Available For Pre-Order!

tommy baker leap of your life

There’s a bold decision in your life you’ve been putting off…and every day that passes by is another chance of waking up wondering what could have been.

If you’re wanting to get clear about your bold decision and ensure you don’t wake up with regret 1, 3, 5 or 10 years down the line, my new book The Leap of Your Life: How to Redefine Risk, Quit Waiting For ‘Someday,’ and Live Boldly is your trusted companion.

The book is available at all major retailers and you can pre-order to claim some amazing bonuses at the link above or go to Amazon and Barnes & Noble.

You’ll never be the same, and that’s a great thing.

tommy baker coaching

How to Hire a Coach, Mentor or Program Pt. III

By | Advice, Entrepreneurship
Reading Time: 9 minutes

How to Hire a Coach, Mentor or Program Pt. III

This is a continuation of a series around How To Hire a Coach, Mentor or Program. If you missed Part I, go here and for Part II, click here.

YOU HIRED A COACH, NOW SUCCESS IS YOURS…RIGHT?

You did it.

You put your dreams on the line and chose to stack the chips and go all in by hiring a coach, mentor or program.

The first time you do this is special —and the transformative energy of writing your dreams a check is palpable.

Right before this moment, there’s fear, doubts and really wondering what the hell you’re doing. But the moment you finish writing the check or paying the invoice —a tsunami of emotions comes through you and you realize what you’ve gone:

You’ve gotten off the sidelines of life where 95% of people are.

You are in the game, you’re not only dreaming big…but acting big. Make no mistake: this is huge, and you should be proud of yourself.

And now it’s only a matter of time before you’re making it rain with stacks of cash in your bank, fueled by purpose and commitment like never before, right?

Possibly, but not always. During Part III, I really wanted to peel back the curtains and give you an inside look at how to maximize your experience.

Because while everything we’ve covered to this point is powerful —not every coaching experience comes with 100% success rate. This may seem obvious, but even with the best experiences that come with proven results, there are people who don’t get out of their own way.

They may have paid, but they stay comfortable.
They may have committed, but they don’t follow through.
They may have made a bold decision once, but don’t repeat those.

For myself, I’ve been part of nearly every type of experience imaginable —including masterminds, virtual programs, one day seminars, 7 day seminars, online courses, Facebook groups, etc. I’ve also run nearly of these and leading people on the other side through my own work.

It’s time to discover how to make your coaching experience an undeniable success by reviewing the rules of engagement I use with my clients. Before any experience, I share this and have each client commit to them, and now they’re yours, too.

Let’s dig in.

tommy baker coaching

Rule #1: Drop The Ego

The number one obstacle in the way of your growth, my growth and everyone else’s is simple: our egos. This isn’t debatable, it’s reality.

Because your ego wants to keep you small. It wants to keep you exactly where you are today. It wants to ensure every part of itself stays in tact, and it doesn’t want to let go.

Letting go to the ego is a form of death —and it can and will do anything to avoid this vulnerable state.

Because I’ve seen people pay tens of thousands of dollars, declare how bad they want or need a program or coach —and then let the ego win. We are not dealing with something simple here: the ego is creative, relentless and stubborn.

So, how do you actually drop the ego?

First, it starts with being aware. If you picked the right coaching experience —you’re going to be challenged and pushed to your edge. Simply signing up means you’re asking for help, which the ego already hates. But during your experience, the ego will look for ways to:

Prove you’re right.
Talk you out of big decisions.
Make excuses to let you off the hook.

Remember: each of these are designed to keep you exactly where you are —and you must be hyper aware of this in real time.

Secondly, you have to keep your eyes on the prize and remember why you started in the first place. Because the ego thrives on the short term, you must remember your North Star vision and deep rooted ‘why.’ Without this, it becomes easy to listen to the voices of the ego and start to believe its false narratives.

Lastly, when your ego is being challenged and you feel emotionally triggered —see this as growth in real time. This is not bad, it’s not a time to quit…it’s a time to lean in to the discomfort and find the gift on the other side.

ACTION: Dropping the ego is not a one time decision. On the path of your growth —it’s a daily one.

Rule #2: Trust the Process

NOTE: This is a small excerpt from my new book, The Leap Of Your Life which is available for early pre-order on Amazon, Barnes & Noble and other retailers.

“I don’t know if I can keep going, man. This is hard.”

I’m sitting three fourths of the way of from my favorite hike in Phoenix, one I’ve done 117 times in less than 3 years. My client flew in from Los Angeles for a one day intensive to create a game-plan for every part of his business and life.

But I don’t start in a conference room at my office, we’re on the mountain and it’s a brisk 103 degrees. It’s July. Steve is 44 years old. He made $200,000 in personal income last year. He’s got 3 kids. And he’s here with me in the sweltering heat, carrying an enormous rock on his shoulders. It hurts. And oh yeah, he paid me to do this.

“You’re focusing on the pain, and that’s why it hurts. Start identifying what the rock means to you, and why you’re carrying it. Let’s go, you’re playing small.”

And the path continues. He grimaces every step of the way. The rock is uncomfortable by design: no matter how one carries it, it restricts breathing. The mountain is hard enough, the rock makes it harsher. This is part of how I help clients experience radical clarity, leading to transformation and results.

Rule number two is about one thing and one thing only: trusting the process of your coaching, mentoring or program experience. It’s about knowing someone else is in charge and has your best interests in mind —and being okay with this.

One of the biggest downfalls of your coaching experience will come with not trusting the short term process. For myself and my clients —I prepare deeply and intensely, creating all types of ways to help them achieve clarity and step into their power.

If they didn’t trust the process, they wouldn’t be standing in the middle of a mountain as I pushed them —holding a rock. They wouldn’t persist in the middle of a coaching session where we’re digging into an anchor from the past that has now become an excuse.

If you can’t trust the process, you can’t expect results.

ACTION: Trusting the process means trusting yourself. Stay present and understand your coach or mentor knows what they’re doing and why.

If you can’t trust the process, you can’t expect results.

tommy baker coaching

Rule #3: Get Comfortable Being Uncomfortable

The third rule to maximize your success with your coaching experience is to get comfortable being uncomfortable. I know this sounds obvious —but it amazes me how many people will commit to something and then not be willing to get uncomfortable.

All four types of coaching experiences will require you to get uncomfortable in a variety of ways. For example:

The informational coaching experience will require you to cross the threshold from “thinking” to doing.

The motivational coaching experience will have you drop your addiction to low emotional states and tap into your peak energy and vitality.

The inspirational coaching experience will have you get rid of the armor, the convenient layers you’ve created and are using as anchors —to remember who you really are.

Lastly, the transformational coaching experience will be a mix of all of the above and will take you to some dark caves —plunging you into the depths of who you are to bring you back as the most powerful, grounded and purposeful self.

If your coaching experience is making you at least slightly uncomfortable, something is missing. To achieve a result you don’t currently have is going to require you to shed old beliefs, ways of operating, habits, rituals and mindsets. Part of this, naturally —means discomfort.

ACTION: Be willing to get uncomfortable and see this for what it represents: your growth, and ultimately results.

Rule #4: Be Radically Honest

There was a time in my life where I needed to get out. I needed to leave my environment, and I’d built a business I now hated. I felt alone, disconnected and started to resent myself for not taking action.

But there was one core reason all of these feelings were bottled up: I wasn’t getting radically honest. No one knew about my predicament, because I chose to hide it.

Being a positive and energetic person —I chose to keep it to myself.

Until I no longer could, and I remember being on a mastermind call and declaring all of the above. My initial expectation was for people to laugh at me and mock me —and of course, that didn’t happen.

They agreed with me and validated my feelings.

Whew.

I let out the biggest exhale ever —and remembered the power of sharing our truth.

Your coaching experience will demand you get radically honest if you want to achieve your biggest breakthroughs. It sounds obvious, but we’re so skilled at building facades with ourselves —it can be a massive challenge to even know what to get honest about.

So, what do you need to be radically honest about?

Where you find yourself today. Your level of fulfillment in all areas of life. What’s not working and how it makes you feel. What you really want to be doing, and why.

Without this crucial piece, you’ll miss out on life-changing breakthroughs, insights and results.

ACTION: Before you start your experience, put all of your deeper truths on paper. Journal why you’re really in the program, and get radically honest.

 Rule #5: No Weak Language

“Maybe.”
“I’ll try.”
“I guess.”
“We’ll see.”

No, not here. The last and final rule of my coaching experiences (and ones you should adopt no matter who you choose to work with) is simply no weak language.

Weak language allows for excuses to come in, ensure you play small and can kill an otherwise transformative experience.

Here’s why this matters: our language provides a behind-the-scenes look at our closely held beliefs, and even more importantly —the level of belief and self trust we have with ourselves.

In my programs, we have a rule where we’re allowed to interrupt anyone at anytime (including me, of course) when they’re using weak or half hearted language.

One of the amazing things that happen when you become aware of your own weak language is how much you see it in other people. You overhear a conversation at your local Starbucks —and you’ll be amazed at how often we use these words that don’t mean anything.

Not here. Instead, when you speak —own it and declare it with everything you’ve got. Be willing to put yourself on the line.

ACTION: Eradicate all weak language, and start catching yourself in the process. Ask others to call you out, too.

tommy baker 1% rule

So, What Are You Waiting For?

We’ve come a long way. I wanted to create this resource, which is nearly 6,000 words —to help you step into a coaching or mentoring experience for one reason and one reason only:

They can, and they will —change every part of your life.

Sure, I’m biased, but I can say with definitive clarity that I would not be where I am today if I had not made that bold decision to go all in on myself.

My story is definitely extreme, but it’s what I needed at the time. Because if I don’t make that bold choice, I don’t have a $55,000 day in business, I don’t move cross country when I knew I needed to, I don’t meet my soul mate and I may be living a completely different life.

So as we finish this experience together, all I have is one question for you:

What are you waiting for? 

I’m often having conversations with people who know it’s time, and yet don’t take action. Each day they put it off —they begin to lose a fraction of their belief and energy to create something new. Until one day, it’s gone for good.

How to Hire a Coach, Mentor or Program Pt. III

I’ll be adding a special Part IV bonus section to this piece, and will link it here once it’s out. But for now, you have all you need.

To go back to Part I, click here. To review Part II, click here. And of course, if you’re wanting to work together in some capacity, let me know.

As of January 2019, these are the experiences I offer:

3P Experience. This is for you if you’re making less than $100K, control your financial destiny (i.e. entrepreneur, solopreneur or wanting to be one) and need to deepen your purpose, power and profit.

Breakthrough Mastermind. The Mastermind is for those making at least $200K and are at a ‘comfortable’ level but leaving so much on the table. You’re wanting to get to the next level and 5X every area of your life.

Private Coaching / Intensive. The last one is a fully customized experience where you come to Scottsdale, AZ and spend a day with me and/or enroll in a 100 day private coaching experience with me.

Fill out an application here, or simply email me at tommy@resistaverageacademy.com and we’ll take it from there.

I’d love to hear from you in comments, especially if you have any questions.

tommy baker 1% rule

How to Hire a Coach, Mentor or Program Pt. II

By | Advice
Reading Time: 8 minutes

How to Hire a Coach, Mentor or Program Pt. II

Note: this is a continuation of a series —to read Part I, click here.

THE BEST TIME TO HIRE A COACH WAS YESTERDAY

“I’m interested, but I’m going to wait until life slows down a little.”
“I want to make it happen, but it’s not the right time.”
“I can’t afford it right now, but soon enough I will.”

Facepalm.

(With respect, of course.)

So often, people get the spark of clarity where they know they must hire a coach, mentor or program.

And yet they wait, and put it off. What started as a wildfire of epic clarity is now wrapped up in logic, fear and rationalization to commit at some point in the future.

I want to make this clear: there is no perfect time to hire a coach, mentor or program. You make the time perfect when you make a committed decision and go all in.

That’s it. What I’ve found is selling coaching and transformation is kind of like skydiving: everyone needs to experience it, and yet jumping out of a perfectly working aircraft at 15,000 feet can always be put off for another day.

There are several psychological reasons for this, but here’s what I believe is at the core of the issue:

Because people have often failed when setting goals before, hiring a coach is stepping up to the plate and really putting themselves on the line.

And I know for my programs, the number one objection isn’t money (even if people tell me it is.) It’s not whether they know, like and trust me. It’s not the process of how I’m going to work with them. It’s one thing and one thing only:

Lack of trust and faith in their ability to follow through.

But in order to trust ourselves, we must know why we’re hiring a coach or program in the first place.

WHY ARE YOU HIRING A COACH?

Why are you here?

I asked him, piercing his eyes through a deep eye contact to get one thing and one thing only: the truth. We’d been in the same spot for 17 minutes, and I needed a real answer.

Your first step to get clear on when hiring a coach, mentor or program is knowing your why. Specifically:

Why are you hiring a coach?
What compelled you to want to?
Why is now the right time to do so?
What is the cost of not doing it?
What specifically do you want?

Most people haven’t taken the time to get honest and identify why they’re hiring a coach, and end up surprised when they join the cheapest program they can find and don’t see much results.

Often, before I enter a conversation to see if someone is fit for one of my programs —I’ll have them apply so they can get their why on paper. And there’s either two people:

One, the person who says the generic, Hallmark-card style things such as:

“I want to feel happier.”
“I want to get unstuck.”
“I want to fulfill my potential.”

These sound fun, but they don’t mean anything. They’re fluff, and this camp is usually lacking radical honesty: truly shutting off the noise in life and taking an honest assessment of what’s happening and why it’s affecting them greatly.

(Insider’s secret: most people aren’t willing to get honest about their current position and the frustration and pain it’s causing them. Many coaches also skip over this, because it isn’t always fun or sexy. But if we don’t get clear on today’s pressing issue, we lose the power of urgency and a do-it-now mentality.)

The second camp is long past the world of fluff, and they’re deep in the chaos. Meaning, things are not working and they need a life raft…now. They’re incredibly honest and clear, because they’re on the brink of a breakdown or in the middle of one.

While it’s never too late, I hope you have the foresight to seek help before the breakdown happens. Take time to identify your why and be clear. Be willing to let it all out, you deserve it.

NOTE: This is not a time to berate yourself on why you can’t get things right. This is a time to do what I call taking inventory —which is incredibly empowering.

Once you’re clear, it’s time to understand there’s different coaches, including: informational, motivational, inspirational and transformational.

THE INFORMATIONAL COACH

All coaches are the same, right? Wrong. Although often we’re all lumped into the same category, Lisa Nichols really helped me differentiate between the types of coaches, and we’ll use her framework here.

The first type of coach, mentor or program is informational. This is like it sounds: you’re investing in their information, and it usually leads to a predictable result.

Here are some examples of informational coaches or programs:

A program that teaches you how to start and launch a podcast.
The coach who teaches you how to improve your Facebook ads.
The mentor who helps you in your real estate business to flip homes.

The markers of an informational coach are simple:

There’s usually a systemized path from Point A to Point B
The main selling point is closing the gap above through information
There is usually a very tangible end result part of the process
The area of expertise is usually very specific and niched down

So, who may want to hire an informational coach? I’ve hired plenty of these, and while they are the least transformative —they help you and I get clear by leveraging their experience and expertise.

For example, I’ve hired informational coaches and programs to help with my writing, the podcast, copywriting and much more.

Here are some of the benefits of working with an informational coach:

They get you from Point A to Point B quite easily.
They are very specific in the results they can get you.
The timeframe to completion tends to be shorter than most.

What are some of the drawbacks?

The coaching relationship is largely transactional.
They don’t deal with the most common blocks in the way (the deeper stuff, such as your mindset and beliefs.)
It’s more up to you (it’s always up to you, but in this case even more so) to turn their information into powerful results.

What the informational coach does best is codify and streamline information to you in a way that’s easy to implement and execute on. They hold you accountable (usually loosely) and help you accomplish a hyper specific result.

THE MOTIVATIONAL COACH

So we’ve dug into the informational coach, now it’s time to tackle the motivational coach. As they sound, a motivational coach does one thing incredibly well: they amp you up.

These are the coaches who are fired up and help you get excited, passionate and energetically engaged in your life and goals. The purpose of the motivational coach is to light a fire in your life —helping you reclaim some long lost energy and enthusiasm.

The nuances of a motivational coach are several, and it can hard to describe all of them —but a motivational coach can have a core focus of your business, your career, or a general scope of your life.

What they do best is give you the spark you used to have back, and usually create a plan of action from the emotional state you’ve experienced.

Here are some of the benefits of working with an motivational coach:

They fire you up and get you inspired and excited.
They tap into your passion(s) —and release what’s in the way.
They’re exciting to be around and their energy can be felt from miles away.

What are some of the drawbacks?

Sometimes, motivation isn’t enough —it’s a great starting point, but what happens after?
The coaching relationship is mostly about improving your emotional states, to help you use this energy wisely.
If there’s big mindset blocks, motivation can create surface area results but they can look and feel temporary.

There was a point in my life where I really needed motivation. (I know, can you believe it?) But once I was able to motivate myself, I no longer needed to be amped up. I needed something deeper, which is what the last two types of coaches are all about.

THE INSPIRATIONAL COACH

The third type of coach often gets put in the same category as the motivational coach: the inspirational coach. While both can seem similar, to those who have experienced both —they’re not.

An inspirational coach taps into a deep part of you —pulling at your emotions and help you get grounded and committed from within. Here’s the way I explain it:

Motivation is external, while inspiration comes from within. So, an inspirational coach will help you do the inner work to get you to a place of extreme clarity and personal power.

This is the person who doesn’t rile you up energetically, but instead moves you emotionally. They connect you to what matters to you, and deepens your level of living a purposeful life. They can often make you emotional, and use these emotions as leverage to create something special.

Sometimes that can be to create a powerful vision, remember what matters and compel you to not leave this place without sharing your deepest gifts with the world.

There’s no doubt an inspirational coach can be hard to describe —and there’s certainly overlap between the motivational coach.

Here are some of the benefits of working with an inspirational coach:

They help you tap into a deeper why within.
They get you emotionally invested in your life again.
They give you a sense of inner power back.

What are some of the drawbacks?

An inspirational coach usually won’t have a blueprint for you, they’re about the inner game. You can expect most of your sessions to be about removing blocks in the way of your belief, clarity and identity. What happens next is usually up to you.

Remember, they’re not here to rile you up —they’re here to give you your personal power back. From this place, you don’t usually need motivation, because you’re deeply grounded in purpose and are in tune with your why and burning desire.

THE TRANSFORMATIONAL COACH

We’ve gone deep on the types of coaches so far, and we’re up to the last one: the transformational coach. The way I describe this type of coach is the following:

They incorporate all of the above but are not afraid to go to the dark places to let a part of you die —so you can create from a new place.

Again, for those who have never worked with anyone professionally, this may seem like pie-in-the-sky talk, but stay with me:

A transformational coach will push you, challenge you and spend most of their time taking you to your edge.

This is the most intense type of coaching, and truly isn’t for the faint of heart. It takes tremendous skill on the part of the coach —with an ability to hold space with compassion and leveraging their intuition to truly take you to the next level.

Finding a fantastic transformational coach is not easy, and is not for the dabblers. You’re either all in, or you’re completely out.

Here are some of the benefits of working with an transformational coach:

They literally transform you, and create the space to let a part of yourself go.
They push you to your edge, and encompass the other types of coaching along the way.
They create the highest probability and potential for long term change and results in your life.

What are some of the drawbacks?

Some of the drawbacks in hiring a transformational coach are that they’re not for everyone. Meaning, you really have to be ready —because they don’t always focus on the pretty parts of your life.

They push you, challenge you and help you rise above. For me personally, as I consider myself a transformational coach —I’ve had clients come to me who weren’t ready for real transformation (and that’s okay, too.)

How to Hire a Coach, Mentor or Program Pt. II

So, there you have it. Remember: the types of coaches above can cross boundaries —and may often be more than one type of coach.

But it’s important to recognize what you’re looking for, for example:

Do you simply want someone to compile and simplify information?

Do you need someone to energize you and get you excited about life again?

Do you want to do some deep inner work and remember why you’re here?

Do you want to radically transform your life and go to uncomfortable places to begin from a new place?

Each one of these are a different experience.

During Part III, I’m going to deep dive into how to make your coaching experience successful, and never look back.

If you have any questions, please post to comments and I’ll address them as we go on.

How to Hire a Coach, Mentor or Program Pt. I

By | Advice
Reading Time: 8 minutes

How To Hire a Coach, Mentor Or Program (Part I)

I sat there with my head coming up with hundreds of reasons not to do it.

I don’t have the money.
I haven’t paid rent this month.
I’m barely making ends meet now.

It was a winner-takes-all tug of war between my head and my heart, between intuition and logic and between a do-it-now mentality or a sit back and wait.

And yet, I was sitting there and committing to investing in a coaching program to the tune of $20,000. At the time, this number seemed so large it may as well been referring to Japanese yen.

(It’s one of those times where you can’t quite grasp the number, as it doesn’t fit your current model of reality.)

But it felt right, and my heart knew this would be a transformative moment in my life. A defining one —one where I was leaving the ordinary world behind in Campbell’s Hero’s Journey.

But I was still terrified.

how to hire a coach

SO, WHAT IS COACHING AND WHO IS IT FOR?

If we’re going to spend some time together on the topic of how to hire a coach —it’s imperative we define what coaching is, who it’s for, how it differs from therapy, and breakthrough the common myths.

So, who is coaching for and how do you know it’s for you?

Simple: coaching is about increasing your performance in life, business, relationships, and/or your spiritual life.

Specifically, a coaching experience is about:

Helping identify the blind spots you and I can’t see
Creating an energetic container to achieve breakthrough
Helping release blocks and mindset patterns in the way
Developing confidence and capability in any area of life

Coaching is about increasing your performance in life, business, relationships, and/or your spiritual life.

Furthermore, a great coaching experience allows you to collapse the time it takes to achieve results —leaning on the coaches experience and expertise to help you be more efficient.

Lastly, coaching is about perspective. Often, we get caught up in the way we see the world and the challenges we face —coaching opens this world up and allows us to look at things differently.

So if you’re:

Wanting to level up a specific area of your life
Tired of repeating the same patterns and results
Wanting to achieve certain results in much less time

…then coaching is definitely for you.

The truth is: coaching is for everyone —most people simply either aren’t willing to ask for help or committed enough in themselves and their dreams to make it happen.

Before we get rocking, let’s explore the difference between coaching and therapy to ensure you don’t make a mistake for your specific needs.

COACHING OR THERAPY?

With so many available options, I must make this point to ensure you make the best decision as I’m often asked:

How do I know if I need a therapist or a coach?

Simple: therapy is about healing the past, while coaching is improving performance today and in the future.

Notice the difference?

So if you’re dealing with emotional trauma, abuse, hurt, pain, divorce —see a therapist. The truth is, we all have some emotional trauma and seeing a therapist can benefit us all.

But there’s a stark difference between the two. I’ve experienced this first hand in my coaching career, where I took on clients that truly should have seen therapists.

It didn’t end well. I wasn’t qualified, and we were both frustrated that despite using techniques showing results in thousands of people —they still couldn’t get out of their own way.

Trauma is trauma, and even today in my coaching sessions I can help identify issues in the past, but refer people to others who spend their time there.

Now that we’ve defined who coaching is for, let’s identify the common myths in the world of coaching.

MYTH 1: THERE IS A RIGHT TIME TO HIRE A COACH

“I’m all in, but I’ll start next quarter when life is less busy.
“I’m ready, but let’s start in a few months so I’m ready.
“I’m interested, but I need some time to make more money.

Facepalm.

These are common excuses I hear from people who let themselves off the hook to not hire a coach, mentor or program. This brings us to the first myth: there is a perfect time to hire a coach.

The truth is: most people wait way too long to make the bold decision —because hiring a coach means your dreams are on the line and there’s nowhere to run, hide or escape.

Hiring a coach takes courage and is not always easy.

When I plunked down $20,000 in the story above —it was both a powerful moment and one of the hardest moments of courage I’d ever experienced.

In the face of this, waiting seems like a great idea.

But here’s the problem: waiting never works out, and if you feel pulled today —do whatever you can to act on it. Because as time passes, your enthusiasm for your dreams will start to fade until you wake up one day and it’s gone.

coaching tommy baker

MYTH 2: AS YOU SUCCEED, YOU DON’T NEED A COACH

Once you experience success, you’ll need less coaching —right?

Wrong. In reading Andre Agassi’s astounding biography, Open, it was incredible to see at the peak of his career how much coaching he was surrounded by.

Or simply look at an A-level actor or athlete —as they progress in their career, their support system increases, not decreases.

Look at an NFL Quarterback who is in the fraction of a smaller fraction of elite performers: they have a Quarterbacks coach, a Head Coach, countless trainers and specialists and usually mindset and performance coaches.

Why? Because as we grow and expand, our blind spots because more costly. Furthermore, there are usually fewer people around us who can see the nuances we’re missing…and this becomes priceless.

Now, does that mean you’ll always have a coach? For me, the answer is yes, but you can have periods of downtime as you evolve and grow.

As we grow and expand, our blind spots become more costly.

MYTH 3: ALL COACHES ARE THE SAME

We’ll cover this in Part II, but often people will lump coaches into one category —and think they’re all the same.

This is how you end up in a coaching experience or program that’s out of alignment. We’re going to break down the four types of coaches (informational, motivational, inspirational, and transformational) soon — but it’s important to get specific about what you really need.

Making matters more complex is the following: what you believe you need and what you really need aren’t always the same.

This is where getting honest about where you’re at is crucial to maximize your success in any experience.

MYTH 4: ONCE YOU HIRE A COACH, RESULTS ARE GUARANTEED

You did it. You swiped the card, paid the investment and now you’re going to make it rain, right? Not quite. While investing in yourself and hiring a coach is a great first step…

It’s still only a first step. Often, I’ll see people join a program and expect everything to change overnight.

It doesn’t work this way. Hiring a coach means now it’s time to do the serious work, and put yourself on the line by radically shifting your mindset and behavior.

Predictably, this is uncomfortable. Yet, it’s required to endure long lasting results and making sure you maximize the coaching experience.

(Insider’s secret: even the best coaches and programs have people who joined and did nothing. This is not a testament to them, it’s simply human behavior in action.)

MYTH 5: COACHES ARE SUPPOSED TO HAVE ALL THE ANSWERS

The whole point of hiring a coach, mentor or program is to have them tell you all the answers, right? Not always. Great coaches, in my experience —do have a wealth of knowledge to share with the world.

And yet, a brilliant coach doesn’t simply give you the answers. He or she creates an energetic container designed to ask powerful questions where you come up with the answers.

This creates a deep trust and self confidence lasting much longer than any coaching experience —which is what I am to do with my clients. Once my clients have hired me, I love working with them again —but I also know they’re much more equipped because I didn’t provide them with all the answers.

On top of this, it’s important to note that coaches won’t do the work for you.

A coach can’t do your daily morning routine.
A coach can’t force you to sit down and focus.
A coach can’t hold your hand during a sales process.

What I mean by this is simple: it’s up to you, and you wouldn’t want it any other way. Be wary of a coach who tried to do too much —they may not be confident in their ability to deliver.

Now, let’s examine why hiring a coach can and will change your life.

WHY HIRING A COACH WILL CHANGE YOUR LIFE

I had never put myself on the line the way I did, and none of the countless books, YouTube videos or affirmations could light a candle to the feeling when I committed.

It was the bold leap that changed my life like nothing I’d ever experienced before.

Without knowing how I was going to do it, I stepped into truly believing in myself and my dreams at the time.

We can all say we truly believe, but where we place our most valued resources tells a deeper story:

Where we invest our time.
Where we invest our focus.
Where we invest our energy.
Where we invest our money.

That moment for me was defining. Just 4.5 weeks later, I launched a brand new offering in my fitness business at the time and collected $55,000.

In one day.

This is what coaching does: it makes what we believe to be impossible, now possible. Because if you’d told me I was going to bring in $55,000 in one day, I’d say you were out of your mind.

But here’s the truth:

Without investing in myself, I don’t allow myself to experience the uncomfortable (and yet, incredible) possibility of bringing in the revenue for my business.

Coaching makes us believe what’s impossible…is now possible.

HOW TO HIRE A COACH, MENTOR OR PROGRAM

During this series, How To Hire a Coach, Mentor Or Program —we’re going to deep dive into the art and science of making a committed decision. The coaching industry has exploded to the tune of over $1 Billion per year and growing.

Consider this the introduction and Part I, and here’s what to expect with the rest of the series.

(Note: I’ll update the links as these are published.)

In Part II,  we’re going to reveal the different types of coaches —including informational, motivational, inspirational and transformational. I’ll share the key distinctions and how to ensure you get what you’re looking for when making a decision.

In Part III, I’m going to go deep on the common excuses holding most people back from getting started —and why these keep 99% of people spinning their wheels.

In Part IV, I’m going to share how to maximize your experience and have the highest probability of success. This includes both leading coaching experiences and being part of them —with what it will truly take to succeed.

Along the way, I’ll be sharing best practices, insider secrets, and so much more.

The mission of this series is to educate, inform and empower you to make a bold decision.

Make no mistake: hiring a coach is not for the faint of heart, but if you do it right —there may be nothing as transformative.

I’m biased, of course, but coaching has shifted every part of my life and I would not be experiencing the life I am today without its incredible power.

And I want you to experience the same.

Any questions so far? Stay tuned for the next parts of this series.

the 1% rule tommy baker

The 1% Rule: How to Fall in Love with the Process and Achieve Your Wildest Dreams

By | Advice, Writing
Reading Time: 5 minutes

The 1% Rule: How to Fall in Love with the Process and Achieve Your Wildest Dreams

the 1% ruleIt’s time.

The 1% Rule, my brand new book is officially out and I couldn’t be more excited to share this with you.

I wrote this for you:

For the person out there who is sick and tired of spinning their wheels.
For the person who has set big goals and visions and nothing ever changed.
For the person who feels overwhelmed with the noise and has lost confidence.

The honest truth is:

The 1% Rule is the book I wish I had.

Because I’ve been where you’ve been —and needed a way out.

Fast.

I Tried Everything, and Felt Stuck

For years, I’d immerse myself in all types of powerful content. I’d go to seminars. I’d spend big money I didn’t have to learn from the world’s best.

And while each of those experiences served me deeply —I’d come home after being drenched in inspiration and nothing would change.

Except my bank account was dented and I’d start to blame myself for not achieving the results I’d been promised.

The results I knew I could create.
The results I knew were within me.
The results I dreamed all day about.

Has this ever happened to you?

Here’s what I learned after all of these years:

Setting a grand, inspiring and emotional vision is only step one.

I know it sounds obvious —but none of these programs or seminars ever taught me how to reverse engineer the process of success.

In other words, I was never taught how to close the gap between where I am today and where I believed I could go.

So I created my own system, and The 1% Rule: How to Fall in Love with the Process and Achieve Your Wildest Dreams is the system.

The system to help you get your power back, and your belief that you can do it too —regardless of what has happened in the past.

Because here’s what I know: every time you and I set a goal, target or outcome and don’t move towards it —we start to lose a fraction of our belief in ourselves.

Until one day it’s all gone and we become jaded, scattered or simply give up and give in.

Not here, not you.

Now that the book is officially out on Amazon or Audible —I wanted to share the official introduction with you.

The 1% Rule

Our current system isn’t working.

Specifically, our system for setting goals and staying motivated enough to not only see them to completion, but consistently break through new levels of achievement and fulfillment.

Over the course of the last half decade, I’ve immersed myself in answering a few basic questions and have gone down the rabbit hole to explore these answers.

These questions are simple, yet incredibly complex at the same time.

They include:

Why do some people achieve massive success in everything they do, while others can’t get out of their own way?

What separates those who get excited and inspired for a season, a quarter, a month or a week, and those who are consistently on fire?

What are the core principles, mindsets, habits, and rituals of those who execute ruthlessly, and those who sit on the sidelines pondering?

This led me on a personal quest of self-discovery and growth as I traveled the world to learn from the best. It led me to invest hundreds of thousands of dollars in seminars, programs, courses, and mentors. It led me to launching my own content platform, podcast, and coaching and consulting business, and to writing my first book and leading my own intensive experiences.

Nothing was off limits. Instead of pursuing the answers to these questions in one context, I attacked them from all angles. Sometimes, it’d be in the realm of physical health and pushing my body to its limits. Another time it would be a deep spiritual retreat or a transformational experience. Many would be in the context of entrepreneurship and the principles of wealth production.

My thirst for this knowledge was unquenchable.

During this time, I started to uncover the answers to the questions I’d asked for so long. I also started to connect the dots between seemingly unrelated contexts. It all finally started to make sense.

Most importantly, I started to experience this shift in my own life, letting go of the old patterns of thinking and doing I’d created in order to step into new realities and experiences.

This led me to a powerful realization:

Nothing separates you and me from those whom we admire and look up to at the top of the mountain—we’re one and the same.

The only difference is the way they define and perceive success, their level of clarity around goal setting, and their associated behaviors and habits. I also realized there were crucial yet common myths we had to let go of in order to step into a place of powerful execution. Once we were able to adopt these new patterns, we too would become unstoppable.

These insights and realizations, discovered through a decade-long journey of both research and experiential training, led to the creation of the book you’re reading now.

My first book, UnResolution, was about dropping the mindset of waiting to achieve our goals, specifically the New Year’s myth. This new book is about a lifelong mindset that allows for incredible achievement and a deep-rooted fulfillment pertaining to the basic human desire of wanting to be better today than yesterday.

The 1% Rule was born from watching so many great people with amazing intentions never move the needle long enough to produce results. Ultimately, they would give up on their dreams, go back to their corporate offices, retreat on their health goals, disengage in their relationships, and cease all momentum.

Their dreams would become a distant memory as time passed. They’d stay stuck for years on end, feeling worse as each birthday passed until they ultimately gave up and decided they were destined to stay the same.

If this sounds familiar, don’t fret. No matter how out of touch you feel, there’s now a better way for you. The principles in this book are proven and tested on thousands of people from all life experiences and with varying desires, but with one core theme:

They want to close the gap between where they are today and where they envision they’re able to go.

If you want to do the same, this is your manifesto. If you’re here, I’ll assume this is not your first rodeo reading books like this—and I’m humbled. My mission is to give you a new perspective, release the immense pressure you’ve put on yourself, and give you a system you can use for the next year or decade, or for the rest of your life.

Your time is now because there is no such thing as “perfect timing.” If you’re reading this, it’s for a reason—and we have no time to waste.

The 1% Rule Book Trailer

Watch the official trailer of The 1% Rule below!

The 1% Rule Reviews

It’s been absolutely incredible to read the reviews about The 1% Rule, and I wanted to share some with you.

I am on a journey at the moment and am struggling to stay in track. This book helped me decide to take time out of my busy day this week and work on core outcomes, core processes and 1% processes. It inspired me to spend nearly two hours working on these things alone and I feel closer to bridging that gap between where I am at the moment and my original 6 month(now 4 month vision) because of it. Thank you Tommy Baker. – A Cahill

The best book I’ve read in a long time! The problem with most “self-help” books is that they contains a ton of great thoughts and theories without any actionable steps to take now. Not the case with this book. Tommy Baker does an excellent job at getting to the core of the problems, instilling motivation, and then giving action steps that can be taken right now to move forward and make progress. I highly recommend this book for anyone considering it. – Matt Olsen

This book delivers great tools both for personal development, business management and entrepreneurship. Very well written, focused and easy to understand, it is totally a “hands-on book” from the first chapter up to the last one. Don’t expect the ultra-fast get rich / get famous schemes. However, along the book there are many quick wins that, when used, will change your life immediately. – M Alcantara

Tommy Baker is my new favorite author and this is my new favorite book! I have implemented some of his suggestions (Pomodoro Technique), and see the difference in my daily routine already. I have no doubt that my business will look completely different in 90 Days. -Julie S

The 1% Rule Quotes & Links

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